Marketing Plan- Social Media
The second method of advertising we will use is social media. We will use several platforms like Instagram, Snapchat, Facebook, Twitter, and a we will make our own website dedicated solely to The Girl. Since our target audience is teenagers, Instagram will probably be the most effective of the options. When scrolling through Instagram, teens are looking for something new and interesting to pop up in their feed. When they see an advertisement for The Girl pop up and see that it's a movie featuring people their age, they will be intrigued. Teenagers don't tend to use Facebook as much as they used to, so that will be the least important of the options. On the online ad posts, we will include the usernames for Mae and I's social media accounts. Along with paying for advertisements, Mae and I will promote the film on our own social media accounts. We will post sneak peaks and interviews, as well as our personal life. When people get to know the characters of the film, they will have stronger emotions when watching the film. The sneak peaks will keep them on their toes and excited to find out more about the movie. What better way to find out about the movie than to watch it?Using all the social media platforms, we will direct people to our official website. On the website, we will have multiple chat rooms for fans to talk about the movie to each other. Here they will discuss things like their opinions on characters, opinions on the trailer, and anything else they would like to share. We will also feature a question section where fans can ask questions about the movie and receive a response. Also on the website, we will post the release date, actor info, pictures, the trailer, and behind-the-scenes info.

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